Effective date: october 1, 2012
Information We Collect and How We Use It
Information You Provide Directly to Us
You may choose to provide personal information (such as your name and contact details) on the Site. Here are the ways you may provide the information and the types of information you may submit. We also tell you how we may use the information.
You may contact us using the Contact Us form on our site. This form collects your name, email address, telephone number, fax number, postal address, UPC, and your comment or question. We may use this information to verify your identity and to respond to your comment or question.
Other Website Features
We offer visitors to our Site various features, which we may change from time-to-time, for their information and enjoyment. We may ask you to submit certain personal information so we can provide you with these features.
Other Uses of Information
We may use all of the personal information you provide on our Site to operate, evaluate and improve our business (including developing new products and services; managing our communications; performing market research and data analytics; determining and managing the effectiveness of our advertising and marketing; analyzing our products, services and websites; administering our websites; performing accounting, auditing, billing, reconciliation and collection activities; and managing risk exposure and quality); to protect against and prevent fraud, unauthorized transactions, claims and other liabilities; and to comply with or enforce applicable legal requirements, industry standards and our policies and terms.
Information We Collect by Automated Means
When you visit our Site, we may collect certain information by automated means, using technologies such as cookies, Web server logs and Web beacons.
Cookies are files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain cookies. Please note, however, that without cookies you may not be able to use all of the features of our Site.
In conjunction with the gathering of information through cookies, our Web servers may log information such as your operating system type, browser type, domain and other system settings, as well as the language your system uses and the country and time zone where your device is located. The Web server logs also may record information such as the address of the Web page that referred you to our Site and the IP address of the device you use to connect to the Internet. They may also log information about your interaction with this Site, such as which pages you visit. To control which Web servers collect information by automated means, we may place tags on our Web pages called "Web beacons," which are small files that link Web pages to particular Web servers and their cookies.
Information collected by automated means may also be used as described in the "Other Uses of Information" section above. In addition, we may use the information in other ways for which we provide specific notice at the time of collection.
Sharing of Information
We may share personal information we collect on this Site with our service providers who perform services on our behalf. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. We may share the information with our affiliates, including for use in sending you information about products or services that may interest you. We may share personal information we collect on this Site at your request.
You may contact us as described in the How To Contact Us section below to update your preferences, ask us to remove your information from our mailing lists or submit a request.
Notice to California Residents
If you are a California resident, you may ask us to refrain from sharing your information with certain affiliates and other third parties for their own marketing purposes. Please tell us your preference by contacting us as specified in the How to Contact Us section below.
How We Protect Personal Information
We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.
Links to Other Websites
This Site may provide links to other sites. These websites may be operated by companies other than Smithfield Foods. Linked websites may have their own privacy policies, which we strongly suggest you review if you visit any linked websites. We are not responsible for the content of any websites that are not operated by us, any use of those websites or the privacy practices of those websites.
How to Contact Us
If you have questions or comments about our company or products, please contact us by using the Contact Us form.